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The Annual Pricing Institute

Master the skills that will enable you to increase revenues, decrease costs and dramatically improve consumer satisfaction.

In today’s challenging business climate, every pricing decision you make is critical. That’s why we’ve designed this dynamic, interactive forum to help you learn to think more strategically and compete more effectively. You’ll take away the knowledge, disciplines and actions on pricing that will help your institution not merely survive, but thrive.

"I have been affiliated with Moebs Services for approximately 15 years having first attended the Pricing Institute.  The principles I learned from this workshop continue to be highly relevant and most useful given the prolonged low interest rate environment our industry faces.  Most recently we have participated in webinars focused on non-interest income diversification and deposit account development which have helped my credit union to successfully offer member centric products while navigating a dynamic regulatory environment.  That Mike Moebs and his associates have taken the time to discuss concepts and ideas in a one of one fashion qualifies as exceptional client service.  When it comes to Pricing I am not aware of a more reliable source than Moebs Services.

Greg Strizich,
Helena Community Credit Union

Learn from the experts

Your Pricing Institute Instructors, Mike Moebs and J.V. Proesel share their comprehensive knowledge of financial services to address the problems faced by those making price decisions. You’ll work and learn alongside other leaders of financial institutions from across the country.


Dear Colleagues,

Whether or not you meet your business objectives has a lot to do with how you price your products and services. The Pricing Institute is a laboratory environment in which you’ll learn how to price, not what to charge.

In our workshop you will study every phase of pricing, from APY to Reg Z. We hope you’ll join us for this game-changing learning experience. Because in order to succeed in today’s economic marketplace, you’ve simply got to get it right.
The best to you in pricing,

G. Michael Moebs
Economist & CEO
Moebs $ervices